We underwrite your asset the way the buyer will, then tell you what it is actually worth. Sometimes that means we tell you not to sell. We are comfortable with that.
Most brokerages price your property based on what they think you want to hear, in order to win the listing. We work the other direction.
We build a full underwriting model on your asset: in-place income, T-12 expenses, market rent reversion, cap rate sensitivity, debt assumptions. We tell you what an institutional buyer will pay, what a private buyer will pay, and where the gap is. If the numbers say wait, we say wait.
Based on the underwriting, we identify the buyer profile that values your asset most highly — owner-user, value-add investor, institutional, 1031 — and design the marketing process around that buyer. The pitch matches the asset's strongest story, not a generic disposition narrative.
We market directly to our vetted buyer database, our institutional relationships, and the specific buyers whose strategies match your asset. Discreet by default. Listed publicly only when you decide it serves the price discovery. From letter of intent through close, you work with the managing broker.
Our model only works when we can give every assignment senior-level attention. Most assignments fit. A few do not.
Verterra Property Management — our affiliated firm — handles commercial and residential property management and leasing across Florida, Georgia, and South Carolina. If you own income property and need an operator instead of a sale, we hand you directly to the Verterra team.
Visit Verterra Property ManagementWe respond within one business day with a preliminary read and, if appropriate, a recommendation to proceed to a full opinion of value. Submissions are confidential. We will not contact your tenants, your lender, or anyone associated with the asset without your written authorization.